Web Marketing

More than just bringing customers to your site.

Driving Traffic to Your Site

Where are your customers coming from? What do they expect? What should we ask show or give them?

Inbound Linking
Inbound linking involves driving traffic from other websites and affiliates that are typically related to your business or may be directories, such as chambers of commerce or industry trade groups.

Custom Search Engine Optimization (SEO) Services:
AP Logic's SEO strategy is a collaborative process between your team and our experienced consultants. We can take your expertise in your own vertical market and translate it into a cohesive internet strategy utilizing site optimization, social network marketing and human engineering to produce tangible outcomes for you.

Our advanced SEO process is iterative, designed to help you identify & target specific keywords and viewers by constantly evaluating and reworking our SEO strategy.

Increase Conversions

Relevant Content
AP Logic works directly with our clients and their marketing teams (or we can refer you to one) to help define what makes content relevant and effective for moving your website users toward your predefined goals.

Calls-to-action
We like to call these "goals" on a web property and they are used to track the effectiveness of the site. AP Logic's clients start off with an idea of what outcomes they need – we then help refine those and define specific goals that can be easily tracked numerically so that clients can watch their progress as we optimize the web experience to make the process more efficient.

  • Site Marketability Analysis

    1. Reviews existing analytics or server logs for user browsing patterns

    2. Analyzes inbound links, keyword density

    3. Reports content structure, product visibility, site navigation analysis, link structure—internal and external, i.e. link popularity (links coming to site).

    4. Analyzes Site traffic patterns

    5.Provides recommendations for improvement based off of the analysis

  • Basics SEO Website Tune Up

    1. Great for up to 50-page websites with one domain, and up to one shopping cart

    2. Utilizes your site's existing content and page structure

    3. Optimizes the individual tags, page names and other

    4. Creates links with at least one keyword on every single site page and elsewhere when appropriate

    5. Provides recommendations for new content and navigation schemas

  • Progressive Site Optimization Program

    1. 6-month content and search engine optimization campaign

    2. Ongoing SEO program will optimize content, in conjunction with your web content provider or marketing team

    3. Provides landing pages, targeted to help increase conversions

    4. Develops "Calls To Action" that relate directly to the search-engine marketing effort, allowing you to track progress through the website


Want more information?

Give us a call 805.269.0007 or fill out our contact form to schedule an online demo!